Examples of our target audience are:
Barba
Barba is a professor and doctor of biology. He is 40 years old, divorced, vegan, involved in sustainability issues, listens to rock music and plays guitar as a hobby. Beard is a leading figure and participates in volunteer groups, influencing many young people. Today, he has a salary of R $ 8 thousand reais, which he considers good money for a man who lives alone. In addition to classes, he guides research projects and values his well-being and time with friends. His biggest affliction is that he wants to connect affectionately with a partner but can't keep up with relationships, so he spends a lot on the internet. Avid for informative reading, is interested in technology, physics and philosophy and would be willing to devote a lot of time to learning having fun.
Luna
Luna is 27 years old. She started law school, but what really fascinates her is the arts. She dropped out of college and went solo, traveling around the world as a backpacker and recording these moments as a photographer, maintaining an active Instagram profile. In visits to places of exuberant nature and peoples of other cultures, she falls in love with the sky and understands that her vocation is really to know human stories, the beauties of creation and all that humanity has created. Still uncertain about which path to take professionally, she spends a good deal of her time on the Internet posting images about her travels and looking for ways to learn more about the unknown. She comes from a family where money is no problem, but her main affliction is not being able to find a professional course, so she seeks inspiration from strong characters and people who have changed the course of the story.
Ivan
Ivan is 52 years old, spiritual leader of a religious group and teaches yoga. He was born in a Catholic home and even studied in a seminary. From an early age he liked to observe the movement of the sky and the stars, questioning their place in creation. Always searching for the true meaning of life, he went on to practice Yoga, participated in many spiritual retreats, healing initiations, cosmic connection rituals, until he met a Bible study group and fell in love with Christianity. Today he appreciates the theory of intelligent design, which unites elements of biblical history with evolutionary theory. Your personal challenge is to find the truth about the creation of the universe to understand more about yourself and thus overcome your main fear: the finitude that plagues all that lives.