1. COSTUMER SEGMENTS

-Every person who owns a smartphone.

2. PROBLEM

-Internet users submit content to different social media about emergencies (in this case, forest fires); that content should be summarized in one place only, so that it can become a helping tool to others.

3. UNIQUE VALUE PROPOSITION

-An app where it can be possible to publish multimedia content, properly filtered, about forests fires, which serves as an alert/alarm system for Emergency Institutions.

4. SOLUTION

-Summarize all photos and videos from the internet in one place/app.

-Alert other internet users about fires.

-Help make Emergency Institutionsʼ work easier and more efficient.

5. CHANNELS

-Publicity in social media and on internet overall, about our application.

-Diffusion campaigns through institutions and organizations related to forest protection programs.

6. REVENUE STREAM

-Itʼs a non-profit application.

7. COST STRUCTURE

-The app would be developed alongside the NASA. Also, for content storage, alliances with services like Google Drive and ICloud can be established.

8. KEY METRICS

-The amount of fire that are reported in the application.

-The impact of the timespan of the response of emergency institutions.

9. UNFAIR ADVANTAGE

-Take advantage of the influence of the multimedia content that is spread throughout social networks and the internet, to collaborate in society as a whole in these types of events.

PREZI LINK: https://prezi.com/view/WdAVqGJuT1FLfBdNYEez/

GITHUB LINK: https://github.com/puco0404/NASA-WOFIEX

MORE INFORMATION: https://drive.google.com/open?id=1Yk8WwE95-uexa4NB...